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BIRA 91 MANGO LASSI ALE - Limited edition Beer pack

 

BIRA 91 Launched 4 new limited-release beers, inspired by the raw creativity of today’s India led by emerging artists, entrepreneurs, and startups

 

MangoLassiAle was the beer assigned to me out of the four, and the challenge was to design a packaging inspired by Indian Summers, Mango, and Nostalgia.

 

And my take on MangoLassi is fun, refreshment, and beauty in the midst of the cities chaos.

 

Process

Credits
KultureLab, Kulture shop & BIRA 91

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